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//the mission full-year results reveal sustained growth

The Mission Marketing Group plc (the missiontm) has today announced its results for the year ending 31 December 2016. 

Financial headlines are:

  • revenue up 8% to £65.9m (2015: £61.0m)
  • headline trading profit up 9% to £9.3m (2015: £8.5m)
  • headline profit before tax up 9% to £7.0m (2015: £6.5m)
  • diluted earnings per share (EPS) up by 11% to 5.19 pence (2015: 4.68 pence)
  • full year dividend up by 25% to 1.5p (2015: 1.2p)

2016 also saw the missiontm generate a free cash flow of £5.3m and invest £0.8m in software development as a new form of intellectual property set to be launched in 2017.

A loyal Client following was also highlighted as a contributing factor to the Group’s consistent performance in 2016, with over 20% of revenue coming from Clients that have worked with the missiontm and its Agencies for 20 years or more.

Commenting on the results, Chairman of
the missiontm
, David Morgan said: “All the stuff going on in the world didn't make for an easy 2016, so I'm delighted to report that we delivered another year of continued growth.

“We expect further revenue and profit growth in the coming year. We again have a high degree of visibility over forecast revenue and current indications are that we should expect good organic growth during the year ahead.

“We continue to seek out attractive acquisition opportunities to further enhance both our range of services and our rate of growth.

“The other area of focus for 2017 will be Fuse, a central sales and marketing hub created to introduce new markets to the opportunities created by our new technology products.

“All in all it promises to be another busy and exciting year.”


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